Lofty Pops adds Lipari Foods to widen grocery reach

Lofty Pops has struck a distribution deal with Lipari Foods to expand grocery availability and streamline retail supply across the Midwest and beyond. The move supports the Michigan ice pop maker’s push to meet rising demand as it builds on zoo, retail and seasonal Detroit growth.

Why it matters: - The Lipari Foods partnership gives Lofty Pops a bigger distribution engine for retail growth. - The deal is designed to make the brand easier for grocery retailers to stock and easier for shoppers to find. - Lofty Pops is using the agreement to support national expansion while keeping a focus on organic frozen treats and family-oriented positioning.

What happened: - Lofty Pops announced a new distribution partnership with Lipari Foods on July 23, 2026. - Lipari Foods will begin distributing Lofty Pops in mid-July. - The initial lineup includes Strawberry Lemon, Blue Razzberry, Piña Colada and Chocolate Fudge. - Lipari Foods will also take over distribution for Lofty Pops’ existing retail partners.

The details: - Lofty Pops is a Michigan-based handcrafted ice pop company founded by siblings Natalie Heiter and Philip Stakich. - The brand makes certified organic frozen treats with real fruit. - The company says the partnership will create a more streamlined supply chain and expand opportunities with new grocery retailers across the region. - Lofty Pops is introducing shelf-ready retail packaging as part of the relationship. - The rip-top display cartons can go directly into freezer cases. - The packaging is meant to reduce stocking time and create a cleaner in-store presentation. - The updated cartons highlight USDA Organic certification. - The packaging also highlights that the products are dairy free, gluten free, made with real fruit and 100 percent natural. - Lofty Pops has expanded over the past year to five major Midwest zoos. - The company earned USDA Organic certification over the past year. - Lofty Pops launched into several retail stores over the past year. - Lofty Pops opened a seasonal location in downtown Detroit over the past year. - For retail inquiries, the company directs readers to Lofty Pops.

Between the lines: - The deal suggests Lofty Pops is moving from destination-based sales toward broader grocery distribution. - Lipari Foods’ role in existing retail accounts should help reduce friction for store buyers and operations teams. - Shelf-ready packaging signals an attempt to improve velocity at the store level, not just expand doors. - Lofty Pops’ emphasis on organic, dairy-free and gluten-free claims positions the brand in the better-for-you frozen treats segment.

What's next: - Lofty Pops said it will continue building the infrastructure needed to support growing retail demand. - The company is exploring additional partnerships. - Lofty Pops said it will keep expanding in more communities as national growth continues in 2026. - More retailers are expected to gain access to the brand through Lipari Foods’ network.

The bottom line: - Lofty Pops is turning a regional, family-focused ice pop brand into a wider grocery play, with Lipari Foods serving as a key scaling partner.